Summary
After stumbling at the box office,The Flashmay have found its footing and could end up recouping some of the studio’s losses from the project.
The Flashstruggled at the box office. The film earned $55 million domestically and $139 million worldwide in its opening weekend. After a subpar start, the film continued to plummet, with adrop in second-weekend sales comparable toMorbius. Additionally, the film had a $200 million production budget and reportedly needed over $400 million worldwide to break even. After 5 weeks at the box office,The Flashwill start leaving theaters with roughly $267 million worldwide.
Related:The Flash Expected To Make Less Than This Other Historic DC Flop
Luckily for Warner Bros.,The Flashis number one across video-on-demand services this week, including iTunes, Google Play, and Vudu. At $19.99 to buy the film digitally, The Flash might recoup some of its losses from a disappointing box office. Other top 5 films on the VOD charts includeTransformers: Rise of the Beasts,The Super Mario Bros. Movie,Guardians of the Galaxy Vol. 3, andRuby Gillman, Teenage Kraken.
Similarly,Black Adamreportedly lost millions for Warner Bros., with an underperforming box office run that still lookssuccessful compared toThe Flash. WhenBlack Adamwas released, it also topped the charts for VOD, helping to recoup some of their losses. There are no reports on how much money was made from VOD for either film. Warner Bros. is probably happy that The Flash is earning VOD revenue after the disappointing box office.
Luckily for Warner Bros.,The Flashisn’t their only number-one movie right now.Barbieis currently number one at the box office and has made nearly $90 million more in its first weekend worldwide at the box office thanThe Flashdid in its entire theatrical run. It’s safe to say Warner Bros. will be able to recover from its recent slate of DCEU films underperforming.
Although Warner Bros. is doing fine with their non-DC movies,The Flash’sbox officefailure does not bode well for their upcoming DCEU films.Blue Beetlereleases in less than a month and will most likely release amid the actors' strike, which will not allow the actors to promote the film. Warner Bros. has even considereddelayingAquaman and the Lost Kingdomto 2024.
